ONUST 30-second Script

 This formal script became the 30-second version of the popular "Bigfoot Commercial" in late 2022.

Onust, the local supplemental car insurance client, wanted to take on a bigger share of the market with this aggressive regional campaign rollout.

I'm very proud of this script, as it represents the first foray into bigger budget productions for KickAction Media. I kept in the spelling and grammar marks, as it shows the exact moment I polished the idea into a presentable length.

The ad campaign covers regional airplay, as well as social media and internet daily impressions.

I wrote, directed and played a supporting role in this spot.